To View advertisement Click Below;
http://facultystaff.vwc.edu/~mhall/advertisements/shoes_clothing/images/Candies--couple%20with%20rocket%20on%20computer--glamour%2000.jpg
When we see the word candies, we think of sugar, sweet, or sour but in this case it is actually of a perfume. Of a perfume that seems to be selling its product through sexual images even though they might be offensive to woman or man. Sexual images are the number one way to obtain the audience attention. Most of the Candies ads have nothing to do with the fragrance of the perfume but yet are still being displayed.
This ad shows a man sitting at a desk with a computer. An attractive woman is sitting on top of the computer with her legs spread. The man has his hands to the keyboard like he is about to press a key. On the computer screen, there is an image of a rocket ship blasting off into the air. This rocket ship is on purpose lined up with the woman's vagina, so it looks like a penis about to enter her. All of the elements create a very sexualized image and message, but it seems to be more from a man's perspective because the man is in control as he looks at the viewer while pressing the keys on the keyboard. The woman is dressed to emphasize her body, which is very thin. Her shirt is low cut to almost show her breast, and also shows her belly. She wears short shorts and leather boots that emphasize her spread legs. She also has a lot of make-up on which is sexy to most man. The man wears a tank which shows his strong arms and also leather pants which are supposed to be sexy. The woman has her hand in front of her vagina, which seems to be forcing the rocket ship down, and her other hand holds the perfume bottle close to her face so it appears to be that she is having trouble resisting. The man however looks very confident in his decision and has a smirk on his face like he is doing something deviant, but fun. There is a spotlight that highlights the whole picture. Blues and black make up most of the picture except for the woman's shirt which is bright pink and calls attention to her and her body maybe this color also emphasizes her softness as a woman. The picture is framed so that her vagina and the rocket ship are in the center of the frame.
The ad obviously appeals to the need for sex, by displaying this image it is trying persuade the buyer to buy the product and obviously you too will have this experience. This ad also appeals to the need to achieve by using this perfume you will have attractive beautiful women as shown above. The ad does not only display’s sex and achievement but it is mainly aimed towards men which displays dominance. It does this by the man being in control as he is the one seated at the desk with his hand ready to push the keys, while the woman is shown in a very provocative position with her legs spread. The fact that she has her hand pushed down on the rocket suggests that a part of her is resisting, which lends to why the man has a smirk on his face, he is being naughty and this is all supposed to be sexy.
Commented : http://sooyeonluvu.blogspot.com/ on Levi's Odyssey
Tuesday, December 8, 2009
Tuesday, November 17, 2009
Calvin Klein, Is it really the jeans or sex?
All advertisements of Calvin Klein display some sort of sexual image, which starts to be questionable whether Calvin Klein is trying to sell jeans or sex? Why this question? Because there are some Calvin Klein advertisements that do not have anything to do with the jeans but yet are still advertise. Of Course, Calvin Klein is using the number one method of selling its product through SEX.
For example this ad displays gendered as importance, in the way that the man is on top and the woman is helplessly lying under the man. This ad is telling us that sex is good especially with the dominance of a white man and that white men are the desire of all women. The wardrobe that is wear by the two individuals is colored black. The background is all black. The platform they are laying and kneeling on is also black. But the individuals body is lighten making their body parts stick out more against all the black. The lighting is only among the body parts to demonstrate the nastiness of the ad, where as Sex is suppose to be rought and tough, not soft and sweet. The position of the male is in between the legs of the woman on the floor which is demonstrating that he is dominating the woman and showing his power by being on the top. The woman has one hand grabbing her hair and the other resting but almost grasping her breast to show that she is almost at the breaking point /barely being able to handle the pleasure she is receiving. The lighting is set up on the woman’s thighs and neck (very sexualized parts), so that the audience eyes are drawn directly too. The action of these two individuals is determined to get it on.
This ad appeals to the need for sex, displaying this image as an example of the result of buying/ wearing their jeans. The ad also appeals to the need to achieve by wearing these jeans you will attract a mate as shown in the ad that will accomplish your desired, satisfaction and fulfilled your sexual need. The ad demonstrates the need to dominate in which supposedly we as women should like it when the man is in control of and powered especially in sex. Buying some Calvin Klein jeans equals to having some really good sex. And maybe if you buy the jeans, you will find someone to have sex with especially with a man as shown above.
Comment on:
http://kirstiebritt.blogspot.com/2009/11/real-women-have-real-curves.html
Tuesday, October 27, 2009
"Sus Modelos, senores," ("your models, gentlemen")
To view ads:
1.http://sfcitizen.com/blog/wp-content/uploads/2009/03/img_7168-copy.jpg
2.http://farm3.static.flickr.com/2228/2300714950_26ce74ab04.jpg?v=0
Alcohol advertisements are every where from magazines to stores to even freeway ads. These advertisements always use the image of a perfect girl and in some way include sports to the ad such as soccer or football. We can easily tell who is the number #1 target for these ads are “men”, since most of the time and most men think about sex. Sex is the easiest way to grab their attention immediately. Modelos beer which means model is mainly target to Latino individuals because it is advertise in Mexican soccer games, as well in Television commercial in Spanish channels. In the ads and television commercials this beer plays off the double entry of modelos (models). In all the television commercial of this beer it is presented with beautiful modelos (models) magically appearing in all types of situation and offer men “ Sus Modelos, senores,” (“your models, gentlemen”). It is obvious that this product is being sold through SEX.
Not only is sex being used in these ads or TV commercials but also the need to dominate. By the men being powerful and the #1 target for this product. By the models walking to the men and handing them their modelo beer in the TV commercials it demonstrates dominance setting the men to being much more powerful and being satisfied in any kind of way and set as a king to being taken what is desired. As the ad says, “ Models y Futbol. Para que Mas!”, which means, “ Models and Soccer. Why More!”, it displays the target to men and also demonstrates that as long as you have your models and soccer you will be fine and do not need anything else. This ad also appeals with the need to achieve, because as long as you have your modelo beer and maybe the accompanied of a model “a Girl” and soccer you have achieved your goal and satisfaction of desired. As well as feeling like a king for satistifing the desired of sex (model), relaxed (beer) and stressed out (soccer).
Modelo beers are also appeal to the need of escape. Escape of the real world such as stress, desired and responsibilities of our daily life. Consumers are willing to buy this beer to have the sense of freedom. Freedom from stress such as work and responsibilities such as school or family and worries such as expenses and lost of loves ones such as ex-girlfriends. As an overall, Modelo beers can satisfied the need of sex, achievement, dominate and escape to simple enjoy that moment with the companion of yourself or friends or family members.
Comments:
1. Tide can get you a girl? http://ajgericke.blogspot.com/
2.Breakfast the most important meal of the day........ http://www.henderson1029.blogspot.com/
1.http://sfcitizen.com/blog/wp-content/uploads/2009/03/img_7168-copy.jpg
2.http://farm3.static.flickr.com/2228/2300714950_26ce74ab04.jpg?v=0
Alcohol advertisements are every where from magazines to stores to even freeway ads. These advertisements always use the image of a perfect girl and in some way include sports to the ad such as soccer or football. We can easily tell who is the number #1 target for these ads are “men”, since most of the time and most men think about sex. Sex is the easiest way to grab their attention immediately. Modelos beer which means model is mainly target to Latino individuals because it is advertise in Mexican soccer games, as well in Television commercial in Spanish channels. In the ads and television commercials this beer plays off the double entry of modelos (models). In all the television commercial of this beer it is presented with beautiful modelos (models) magically appearing in all types of situation and offer men “ Sus Modelos, senores,” (“your models, gentlemen”). It is obvious that this product is being sold through SEX.
Not only is sex being used in these ads or TV commercials but also the need to dominate. By the men being powerful and the #1 target for this product. By the models walking to the men and handing them their modelo beer in the TV commercials it demonstrates dominance setting the men to being much more powerful and being satisfied in any kind of way and set as a king to being taken what is desired. As the ad says, “ Models y Futbol. Para que Mas!”, which means, “ Models and Soccer. Why More!”, it displays the target to men and also demonstrates that as long as you have your models and soccer you will be fine and do not need anything else. This ad also appeals with the need to achieve, because as long as you have your modelo beer and maybe the accompanied of a model “a Girl” and soccer you have achieved your goal and satisfaction of desired. As well as feeling like a king for satistifing the desired of sex (model), relaxed (beer) and stressed out (soccer).
Modelo beers are also appeal to the need of escape. Escape of the real world such as stress, desired and responsibilities of our daily life. Consumers are willing to buy this beer to have the sense of freedom. Freedom from stress such as work and responsibilities such as school or family and worries such as expenses and lost of loves ones such as ex-girlfriends. As an overall, Modelo beers can satisfied the need of sex, achievement, dominate and escape to simple enjoy that moment with the companion of yourself or friends or family members.
Comments:
1. Tide can get you a girl? http://ajgericke.blogspot.com/
2.Breakfast the most important meal of the day........ http://www.henderson1029.blogspot.com/
Thursday, September 24, 2009
Flammin' Hot Cheetos.........
I am sure that all of us have been addicted at some point to the Flammin’ Hot Cheetos. I know I was when I was in Elementary school but I got over them after realizing that it was giving me a stomached and that it is not good for your health. Now in days I do not eat them.
Well, their are these four little girls that range from three to seven years old who are my neighbor’s daughter, everyday when I get home from school or work I see them each with a bag of Flammin’ Hot Cheetos. (Reminds me of me when I was small) I mean literally everyday, I do not know what are their parents thinking by allowing them to eat this or if they are blind or they just do not care as long as their daughters are not bugging them. But it is not only kids who eat this Hot Cheetos like crazy; I have this co-worker who is always eating this cheetos after finishing her meal for lunch. I even have this friend who has a one in a half year old son who I have seen eating Flammin’ Hot Cheetos with out hesitating. Can you believe this? I was shock when I saw him the first time eating them. So why do you think many kids as well as adults crave Flammin’ Hot Cheetos? It seems as if they have some sort of ingredient to make you addicted to them.
They eat them as if it is the last thing they will eat in their life. I have seen kids as well as adults add to their Flammin Hot Cheetos certain foods to add a better taste. I have seen them eat the Flammin’ Hot Cheetos with lemon or in Cup noodles or even in hot dogs. I guess that the Flammin’ Hot Cheetos are not spicy enough or some just like it even more spicy that they add a Mexican hot sauce called Tapatio or pure chilly powder or Baby Lucas or even Chamoy. Just image the stomached they must get after eating this Flammin’ Hot Cheetos or is it that their stomach have gotten use to it. There is even ice cream truck’s and candy houses that sell chili cheese Hot Cheetos with jalapenos if desired.
Even though the kids and adults get a runny nose after eating them for a while due to their spiciness they still continue to eat them. Most of them eat them one at a time and like to hear that crunchy sound of each and even lick the chilly powder off each but they save the red spicy powder left from all the Hot Cheetos on their fingers to last. After licking their fingers and enjoying that satisfying taste, they clean their hands on anything they have on their sight such as their cloth or chairs. Maybe what brings the kids attractions is that red colored left on their mouth and tongue as well as their fingers. On the other hand to the adults I think the attractions has to due with the spicy flavored. Whether it is the red colored left on your body or that spicy taste that makes your ears tingle or the crunchiness, it can be really addicttive to crave Flammin' Hot Cheetos from toddlers all they way to adults.
Comment on blog:
http://marippe_pam.blogspot.com/
http://arlina1103.blogspot.com/
Well, their are these four little girls that range from three to seven years old who are my neighbor’s daughter, everyday when I get home from school or work I see them each with a bag of Flammin’ Hot Cheetos. (Reminds me of me when I was small) I mean literally everyday, I do not know what are their parents thinking by allowing them to eat this or if they are blind or they just do not care as long as their daughters are not bugging them. But it is not only kids who eat this Hot Cheetos like crazy; I have this co-worker who is always eating this cheetos after finishing her meal for lunch. I even have this friend who has a one in a half year old son who I have seen eating Flammin’ Hot Cheetos with out hesitating. Can you believe this? I was shock when I saw him the first time eating them. So why do you think many kids as well as adults crave Flammin’ Hot Cheetos? It seems as if they have some sort of ingredient to make you addicted to them.
They eat them as if it is the last thing they will eat in their life. I have seen kids as well as adults add to their Flammin Hot Cheetos certain foods to add a better taste. I have seen them eat the Flammin’ Hot Cheetos with lemon or in Cup noodles or even in hot dogs. I guess that the Flammin’ Hot Cheetos are not spicy enough or some just like it even more spicy that they add a Mexican hot sauce called Tapatio or pure chilly powder or Baby Lucas or even Chamoy. Just image the stomached they must get after eating this Flammin’ Hot Cheetos or is it that their stomach have gotten use to it. There is even ice cream truck’s and candy houses that sell chili cheese Hot Cheetos with jalapenos if desired.
Even though the kids and adults get a runny nose after eating them for a while due to their spiciness they still continue to eat them. Most of them eat them one at a time and like to hear that crunchy sound of each and even lick the chilly powder off each but they save the red spicy powder left from all the Hot Cheetos on their fingers to last. After licking their fingers and enjoying that satisfying taste, they clean their hands on anything they have on their sight such as their cloth or chairs. Maybe what brings the kids attractions is that red colored left on their mouth and tongue as well as their fingers. On the other hand to the adults I think the attractions has to due with the spicy flavored. Whether it is the red colored left on your body or that spicy taste that makes your ears tingle or the crunchiness, it can be really addicttive to crave Flammin' Hot Cheetos from toddlers all they way to adults.
Comment on blog:
http://marippe_pam.blogspot.com/
http://arlina1103.blogspot.com/
Tapatio!!!!!
Who has not tried the hot sauce, Tapatio? I am sure you have seen it in many places from mini markets, restaurants, and big markets and even in the 99¢ store. I, as Mexican American have loved to eat spicy plates ever since I was small. As far as I can remember, Tapatio hot sauce has always been in our shopping cart when doing our grocery shopping whether we purchased the 5oz or 10 oz bottle or even the 32 oz bottle which last longer. They even have a 7-gram individual packet that came out in 2006 for fast food restaurants to offer their customers as an individual serving size specially made for take out meals. The bottle itself is really cheap you can purchase it for as less as $1.49 and it also has no expiration date but it is recommended to use within two years of purchased. The Tapatio hot sauce can be used in a variety of ways ranging from snacks, appetizers, seafood, main dishes to as well as beverages. We pour it on chips, popcorn, cup noodles and even nachos to give it a spicy taste. We Mexicans even pour it on a Mexican fruit salad we call “Pico De Gallo”, which contains peeled orange, cucumbers, and jicama and also put lemon, salt and of course Tapatio. We even pour it on seafood dishes such as Shrimp Cocktail, and Tuna and even Ceviche. Some main dishes it can be pour on are Burritos, Quesadillas and Eggs cooked in any way. I have friends who even use the Tapatio hot sauce in American dishes such as hamburgers, and hot dogs and even pizza. Is it interesting that we even use this Mexican hot sauce on American dishes to give it a better taste and to make it spicy? This hot sauce is even use on alcohol beverages, that is amazing. It is use on an alcohol beverage called Bloody Mary which is made with vodka, I personally have not try it but some of my friends have told me that it is good. The alcohol beverage that I have tried is a Mexican beverage called “Michelada”, for those who have not tried it, you can find it in a Mexican Restaurants and it’s made of salt, pure chilly powder, lime and a chilled beer (preferably Mexican beer & dark). It taste ok but a lot of people drink it when they have a hang over and it calms it down.
Yeah, this sauce can be use on different dishes from snacks to beverages and it taste really good but what it really is doing is replacing our home made hot sauce. Instead of us preparing our own home made hot sauce, we are being in some way lazy and going out to the stores and buying this hot sauce which in some way seems to be easier for us. When it actually it takes about the same time in preparing it as well as going to the store to buy the hot sauce. Most of the time the food that is cook at home is actually much better than the one purchase at stores or restaurants. I think we would spend about the same amount of money in preparing the hot sauce at home as well as going out to purchase the hot sauce at a store.
This hot sauce is really good and it can be used not only on Mexican dishes but also on American dishes as well as alcohol beverages. And it is really cheap and it can be found almost in any store, but maybe we should just stop being a bit lazy and should prepare more things at home, which are more fresh and have a better taste.
Yeah, this sauce can be use on different dishes from snacks to beverages and it taste really good but what it really is doing is replacing our home made hot sauce. Instead of us preparing our own home made hot sauce, we are being in some way lazy and going out to the stores and buying this hot sauce which in some way seems to be easier for us. When it actually it takes about the same time in preparing it as well as going to the store to buy the hot sauce. Most of the time the food that is cook at home is actually much better than the one purchase at stores or restaurants. I think we would spend about the same amount of money in preparing the hot sauce at home as well as going out to purchase the hot sauce at a store.
This hot sauce is really good and it can be used not only on Mexican dishes but also on American dishes as well as alcohol beverages. And it is really cheap and it can be found almost in any store, but maybe we should just stop being a bit lazy and should prepare more things at home, which are more fresh and have a better taste.
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